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SM City Iloilo shares blessings with Ticud Elementary Students

Christmas came early to a thousand students of Ticud Elementary School in the district of Lapaz in Iloilo City.
Employees of SM City Iloilo delivered the brand new school shoes to the students of the said school. last October 1, 2018.
The 60,000 Pair of Shoes Project is a nationwide campaign initiated by SM employees all over the Philippines for the 60th year celebration of SM.


The idea for the project was inspired from the life story of Henry Sy, on how he came from building a small shoe store in Quiapo to establishing the largest shopping retail operator in the Philippines: SM Prime Holdings.
Each pair of shoes came with a card with a message of inspiration for the recipient, personally written by the employee who bought the particular pair/s.
Ticud Elementary School principal Girlie Gabinete, thankfully welcomed the team as she delivered her message in behalf of the school.
Asst. Mall Manager Marilee Biboso in her remarks reiterated the importance of education and how a good pair of a shoes can greatly help in the daily grind of the students in going to school.

The SM City Iloilo team was led by SM Regional Operations Manager for Visayas 3 Girlie Libo-on, together with department managers and their staff.




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