The Wolf is almost ready to pack up and move to its next adventure—but not without one last hurrah for Ilonggo book lovers! The Big Bad Wolf Book Sale at Robinsons Pavia is here until Sunday, September 8, giving readers one final chance to hunt down bargains, exclusive promos, and unforgettable loot before the Wolf howls goodbye.
Championing Literacy with Vice Governor Lee Ann Debuque
Big Bad Wolf Books proudly partners with Vice Governor Lee Ann Debuque, a staunch advocate for education and literacy, in supporting this year’s Red Readerhood beneficiary—the Iloilo Provincial Library.
From L-R: Sowenscale CEO Mikee Canaman, Vice Governor Lee Ann Debuque and Big Bad Wolf Books Philippines Country Head Ley AlmedaThrough her ongoing campaign, “BOOK MO, SHARE MO,” Vice Gov. Debuque continues to rally communities to donate books and share the joy of reading with underserved learners across Iloilo, strengthening the province’s culture of learning one book at a time.
Grab Exclusive Book Bargains
Thousands of titles across every genre—from bestselling novels to children’s favorites, self-help, cookbooks, and rare finds—are still waiting on the shelves. Once the Wolf leaves, so do these deals.
Wolfies are in for a treat with exciting instant rebates:
₱120 off when you spend ₱2,000
₱400 off when you spend ₱5,000
Students, teachers, and bulk buyers from institutions also get extra discounts—making it even easier to stock up on books. But the fun doesn’t stop at the shelves! Ilonggos can dive into howlin’ good promo activities like the Book Stack Battle and the Big-Bad Book Off.
Book Stack Battle: After checkout, test your haul at the Book Stack Battle corner! A Big Bad Wolf crew member will measure your pile with “Wolfie’s Ruler”—the taller the stack, the bigger the prize. Some Wolfies have even built towers over 60 inches high! Don’t forget to get your receipt stamped by the official crew to claim your reward.
The Big-Bad Book Off: Bring a buddy and join the challenge! Each of you secretly picks the book you think is the thickest in your haul. When the crew shouts, “Raise your books!”—the thicker book wins, and the champ gets a 5% discount voucher for their next purchase.
Little Wolfies having their Big Bad Book-Off Battle
Bestsellers You Can’t Leave Without
Beyond the irresistible discounts and promos, the Wolf has also brought along global bestsellers that Ilonggo readers can finally sink their teeth into. From gripping novels to inspiring non-fiction, these titles have been flying off the shelves worldwide—and now’s your chance to snag them before the Wolf leaves town.
Join the Wolfie Grand Raffle
Every shopper gets a chance to win big! Complete your book hunt and drop your raffle entry for a shot at amazing prizes for every ₱5,000 spend, including:
An iPad to keep your digital life sharp and connected.
A BBW bookshelf full of books—a reader’s dream library, yours to take home.
Savor the Last Iloilo Howl
Think of it as a one-time festival of books, fun, and community. Bring your barkada, your family, and fellow Wolfies for this final stretch of promos and activities.
The countdown is on! You only have until Sunday, September 8, to roam the shelves, score jaw-dropping deals, and maybe even take home the Wolfie Grand Raffle’s ultimate prizes. After that, the Wolf is gone—no promises on when it might return.
Don’t wait. Don’t blink. Don’t miss the Wolf.
Follow Big Bad Wolf Books on social media to stay updated on promos, new arrivals, and last-minute surprises! For more information regarding Big Bad Wolf’s current and upcoming Book Sales, you can visit their website or check out their social media accounts (Facebook | Instagram).
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About Big Bad Wolf Books
The Big Bad Wolf Books was founded by Andrew Yap and Jacqueline Ng in 2009 and first launched in Kuala Lumpur, Malaysia. In the words of the company’s founders, Big Bad Wolf aims to cultivate reading habits, increase English literacy worldwide, and build a new generation of readers by making books more affordable and accessible to everyone.
One of the company’s best highlights is its book sales, which are popular among readers around the world. As a global reading advocacy initiative, the sales aim to encourage people of all ages to discover the joys of reading, inspire them to pursue their dreams, and, importantly, empower them with the knowledge to realize them.
The Big Bad Wolf Book Sale has toured 17 countries and 49 cities. Among these are different cities in Asia, like Malaysia, Cambodia, Manila, Singapore, Thailand, Hong Kong, and Indonesia. The company has also begun branching out to book readers outside the Asia Pacific, having held book tours in Tanzania, Kenya, and the United Arab Emirates, and most recently, to Saudi Arabia and Egypt.
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