The PR & Events Circuit

Women entrepreneurs helping each other is a beautiful thing to witness. By fostering a supportive ecosystem and prioritizing social impact, they are driving positive change on multiple fronts. These women are the inspiring mompreneurs of Madiskarte Moms (MMPH), an online community of Filipino mothers who want to learn, start, and grow their online home businesses while enjoying their home life. At the second annual Gawad Madiskarte, which recognizes mompreneurs with creative and innovative businesses, eight women stood out for creating successful businesses that made a transformative impact not only in their own lives, but also in the communities around them.   PLDT Home first launched Gawad Madiskarte in 2022 to celebrate mompreneurs and to encourage more women to act on their dreams of becoming entrepreneurs.  Gawad Madiskarte 2023 Winners (From L-R) Joelle Dianne F. Venegas of Golden Pots Agriculture, Jazel T. Gallaza of Kapekoh, Irene D. Herrero of Jacob's Gourmet Foo...

  Announced milestone and showcased coconut industry potential at World Congress The Philippines is one of the world’s largest exporters of coconut products, however, this industry faces multiple challenges such as low productivity due to a host of social, financial and logistical factors. To further support and promote the country’s coconut industry, leading fintech superapp GCash, through its in-app sustainability feature GForest, in partnership with HOPE and Century Pacific Food, Inc. (CPFI),  has planted one million coconut trees in Mindanao alone, co uplifting the lives of over 7,600 smallholder farmers, of whom 32% are women. CJ Alegre receives appreciation from the Chairman of the United Coconut Association of the Philippines, Inc. (UCAP) during WCC at the World Trade Center. GCash and its partners also attended the World Coconut Congress, which was recently held at the World Trade Center in Pasay City, where GForest sustainability head CJ Alegrem, along with Nanette Me...

Apple’s 2023 iPhone event, dubbed “Wonderlust,” unveiled a plethora of new devices, with some anticipated and others surprising the tech world. iPhone 15 Series • iPhone 15 Lineup : Apple introduced the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and iPhone 15 Pro Max. Notably absent was the new iPhone SE, but rumors suggest an iPhone Ultra might be on the horizon for next year. • USB-C Transition : In a significant shift, Apple has abandoned the Lightning port for the entire iPhone 15 series, embracing USB-C. This move aligns with the European Union’s legislation mandating USB-C charging ports for mobile devices sold within its jurisdiction. • Design and Display : The iPhone 15 boasts a fresh design with rounded edges and a 2,000-nit Super Retina XDR display, which is double the brightness of its predecessor, the iPhone 14. • Camera Innovations : The iPhone 15 features a 48MP main camera, an ultrawide lens, and a TrueDepth front camera. Enhanced machine learning capabilities allow for d...

Lionsgate Play (LGP) and the Philippine Long Distance Telephone Company (PLDT) have just marked a significant milestone as they celebrate the first anniversary of their successful partnership. Over the past year, this collaboration has seen the video-on-demand (VOD) platform build strong brand awareness and generate massive trial rates -- the highest ever in PLDT history. June 2022, wasn't the easiest time to launch a VOD service. It was right after the pandemic, and many Filipinos had already gotten accustomed to other VOD services. Yet LGP stepped up to the challenge, differentiating itself quickly from the competition with its edgy, irreverent, and high-octane titles. #PlayMoreBrowseLess Though Lionsgate Studios owns a vast library of over 17,000 titles, they don't overwhelm the audience with an excessive amount of releases. Instead, LGP curates a selection of content to captivate the audience, enabling their audience to #PlayMoreBrowseLess. To do so, LGP draws on the most e...

There are about 490,000 Filipino seafarers working on ships around the world, ensuring the safety and enjoyment of passengers on cruise ships, and helping make sure that cargo arrives safely to their destinations.   One seafarer who has been away from his family for most of the past 12 years —missing Christmas es , New Year  celebrations , his son’s first steps  and birthdays— says he can now be with them full time, thanks to the  PLDT Home   Rewards Grand Giveaway Promo’s P5 million prize !   From  the simple desire  to earn rewards and discounts from their PLDT Home subscription via the PLDT Home Rewards program, the 36-year-old OFW won the  ultimate  cash prize in  the second  year of  PLDT  Home Reward ’s Grand Giveaway promo.    From L to R)  Cheryl Maxine P. Loyola , AVP and Head, PLDT Home Marketing PR, 5-Million PLDT Home Rewards 2022 Grand Giveaway  Promo  Winner, Partner of 5-Million...

A fresh breed of triathletes and stand out performances will be revealed  in the first ever IRONMAN-branded race in Dapitan   DAPITAN, Zamboanga del Norte (September 8, 2023) – The 5150 ®   Triathon  Dapitan and Go for Gold Sunrise Sprint will be the first IRONMAN ®- branded events to be held in the heritage city of Dapitan in Zamboanga del Norte, Philippines. Dapitan will be the stage for both new and seasoned athletes – perfect for a fast course on a welcoming distance  equalling  51 kilometers. The 1.5km swim starts near the Punto del  Desembarco  De Rizal along Sunset Blvd., with a 40km bike course, taking cyclists towards Dapitan City Hall and the  Dipolog-Oroquieta  National Road. The 10km run  course will then send the athletes back to Punto del  Desembarco , passing by historical landmarks. 
 “We are excited to be the only race to combine, in this depth, an event to celebrate our heritage and sports. It is the perfect o...