The PR & Events Circuit

As we commemorate the country’s 126th Independence Day, we also reflect on its meaning and relevance in today's world. Just as we had inspiring heroes fighting for the Philippines’ right to self-government and freedom from colonial rule in 1898, we have modern-day heroes that continue to contribute to the nation’s growth and to individual self-sufficiency today.   These are Filipinos who overcome hardships to achieve personal and financial empowerment through entrepreneurship. According to the  Philippine Institute for Development Studies , MSMEs “ generate 62.4 percent of the country's total employment, contribute 36 percent of gross value added, and account for 25 percent of total exports. ” Madiskarte Moms PH, an online community that supports starting and established mompreneurs, exemplifies the enduring spirit of Filipinos whose businesses create opportunities for our people.   By creating products using materials and designs that are Filipino-centric impacts everyon...

Cebu Pacific (PSE: CEB), the country’s leading carrier, further expands its Cebu hub with the launch of two new destinations, Masbate and Bangkok via Don Mueang International Airport (DMK), allowing travelers from the Queen City of the South to explore more places in the Philippines and Asia. Starting October 2, 2024, CEB will operate flights between Cebu and Don Mueang-Bangkok three times weekly – every Monday, Wednesday, and Friday. Meanwhile, flights between Cebu and Masbate will start to operate on October 25, 2024, three times weekly as well – every Monday, Wednesday, and Friday. "Cebu Pacific is excited to expand our Cebu hub with these new routes to Don Mueang-Bangkok and Masbate. This expansion aligns with our mission to provide accessible and affordable air travel for every Juan. We are committed to connecting more destinations and offering our passengers more choices for their travel needs,” said Xander Lao, Cebu Pacific President, and Chief Commercial Officer. With the ...

GCash highlights new features and latest partnership with Meridian allowing transfers from over 12,000 US banks to GCash accounts GCash, the Philippines’ leading finance app and largest cashless ecosystem, took part in Independence Day commemorations in New York City, hosted by the Philippine Independence Day Council, Inc. (PIDCI), a non-profit umbrella organization of Filipino-American associations along the East Coast. The PIDCI’s Independence Day Parade, the biggest Independence Day Parade outside of the Philippines and now on its 34th year, is an annual celebration of Filipino culture, the strengthening of familial and community ties, and a joyful display of Filipino pride. At the event, Paul Albano, General Manager of GCash International, shared important new features that make digital financial services better for Filipinos living outside of the Philippines. GCash has made strides in its international expansion, with its app now available for download in the US using a US mobile ...